Saturday, January 25, 2020

Slavery in Anthem :: essays research papers

In Anthem the leaders not only enslaved the bodies of their people, but they also destroyed their minds and had seek to accomplish a tyrannical end. The leaders of Equality 7-251?s community took control of the bodies and mind of the citizens, by completely brainwashing them from the day that they were born. The people didn?t try to fight back nor escape because they didn?t know that the way they were living is wrong or that there was any other way to live. By making it a sin to be an individual they didn?t have to worry about those who were smart, figure out the truth. From the day that they were born every baby was taken to the house of infantry without ever getting to see their parents. Then as they grew older they are sent to different houses, at different stages of their lives, and once they turn of age they are sent to have a baby with someone they do not know and the cycle continues. Without the love and care of parents, the children grow to never know love so their whole world is loveless. Which makes it safe and easier for the leaders to control them. They never have normal experiences like privacy. They sleep in a room of one hundred beds and are never allowed to be alone. They are told it is a sin to be an individual. They speak in third-person and do not use the word ?I?. Not allowing them to be individual means not allowing them to ever think for them. They will follow everything the leaders say if they do not have pride in themselves so they were never allowed to see there own reflection. They weren?t even allowed to have their own names, everyone who lived in the house got one name then a number. The most important reason individualism is not allowed, is because individualism is the key to ego. Ego is the one word of which all people were forbidden to speak of.

Thursday, January 16, 2020

Battle of the Beers

Case Study: Battle of the Beers Q1: what attributes are the most important in determining beer purchasing decisions? How does this vary by market segemts? The various attributes are Aroma Appearance Taste Aftertaste or finish Aroma A beer’s aroma is extremely important to its overall taste. The aroma determines the purchase decision of a beer. The market segments that use this attribute to purchase a beer are mostly experienced. The experience and the age determine the attribute. Appearance: The process of buying a beer begins with its visual appearance.Many people make hasty judgments of taste (food or drink) based entirely on sight alone. But as far as appearance goes, what you’re looking for are color, clarity, and head retention. The companies need to focus on these attributes in order to determine a valid taste for beer buyer preference. Taste: Taste is one of the most important things which determine the purchase of the beer. The repeat purchase takes place when t he taste of the beer suits a customer. A taste test would be the ideal test to be performed to exactly know what the preference of the customers is.Aftertaste: (Finish) The term aftertaste is not a negative thing like many would believe. An aftertaste can be bad, or it can be good. It all depends on your personal preference. The aftertaste will magnify the good and the bad qualities a beer will possess. These are the four attributes which are important in determining the purchase decision of a beer. Q3: should television networks and stations accept advertising using comparative ad’s? what standards (and do) they use in making decisions? Standards of Beer advertisingBeer advertising should not suggest directly or indirectly that any of the laws applicable to the sale and consumption of beer should not be complied with. Brewers should adhere to contemporary standards of good taste applicable to all commercial advertising and consistent with the medium or context in which the a dvertising appears. Advertising themes, creative aspects, and placements should reflect the fact that brewers are responsible corporate citizens. Brewers strongly oppose abuse or inappropriate consumption of their products. The standards the television networks should follow areBeer advertising and marketing materials should not portray, encourage, or condone drunk driving. Although beer advertising and marketing materials may show beer being consumed (where permitted by media standards), advertising and marketing materials should not depict situations where beer is being consumed rapidly, excessively, involuntarily, as part of a drinking game, or as a result of a dare. Beer advertising and marketing materials should not portray persons lacking control over their behavior, movement, or speech as a result of consuming beer or in any way suggest that such conduct is acceptable.Beer advertising and marketing materials should not portray other brands of beer as low quality and standard than there beer. This technique should not be used only while advertising their product. Beer advertising and marketing materials should not portray beer drinking before or during activities, which for safety reasons; require a high degree of alertness or coordination. Retail outlets where beer is served or sold portrayed in advertising should not be depicted as unkempt or unmanaged.

Wednesday, January 8, 2020

Advantages And Disadvantages Of E-Commerce - 958 Words

Abstract E-Commerce Ecommerce (or electrical commerce) refers to the shopping for and mercantilism of products and services via electronic channels, primarily the net. On-line retail is unquestionably convenient because of its 24-hour handiness, international reach and usually economical client service. The invention of quicker net property and powerful on-line tools has resulted in a new commerce arena – Ecommerce. Ecommerce offered several blessings to firms and customers however it additionally caused several issues. The following are the advantages and disadvantages of E-Commerce: ADVANTAGES OF ECOMMERCE: I. Faster buying/selling procedure, similarly as simple to seek out merchandise. II. Buying/selling 24/7. III. More reach to†¦show more content†¦Disadvantages of Online Payment Method: While e-commerce security system makes the payment secure and easy and also prevents fraud, there are still security breaches related to online transactions. Credit Card Fraud: Online transactions are transactions in which the card is not present physically. Stolen credit card numbers can be used without the knowledge of the cardholder. The ideal way to avoid credit card fraud is have a payment processor that can authenticate the user. Chargebacks: There are two types of chargebacks, Distribution chargebacks and Consumer chargebacks. Distribution chargebacks: These are chargebacks in which the supplier has charged a price which is higher than the price being charged to the consumer. Consumer chargebacks: These types of chargebacks occur when a fraudulent customer makes a purchase with a stolen card or also when the actual customer does not receive the goods or services requested. International Currency: One of the benefits of having an online store is that the marketplace can be extended around the globe. However, all payment processors do not have the necessary infrastructure to convert international currency. 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